Dear P.Louise Marketing & Creative team,

I’m applying for the AI Content Expert role because I enjoy bringing together creative ideas, real product references and practical AI workflows. Your ambition to get more high-quality content from existing shoots is exactly the kind of challenge I want to work on.

For this application, I’ve developed three independent P.Louise concepts: a Christmas carousel campaign, a Blush Crush heart-set story and oversized flavour worlds for the lip range. The portfolio presents finished campaign edits alongside selected prompts, platform and model details, and the creative decisions behind packaging accuracy, physical placement and motion. My work uses Higgsfield with Nano Banana 2.1, Kling 3.0 Turbo and Seedance 2.5; I keep original assets and review notes separate from the selected edit.

I currently work for CapraAI on a freelance basis, creating healthcare training videos for an anonymous client using AI-generated scenes through fal. I’m highly proficient with CapCut and use it to edit and assemble this professional video work. That work has given me a different creative brief and practical experience with continuity, reference limitations and adapting the production route. I’ve also used OpenAI ImageGen through Codex for reference-led image editing in the client project.

Beyond video, I’ve built and shipped two iOS apps, WalkEase and SETT, using AI-assisted development. I’ve taken ownership of their product design, websites, branding, App Store creative and marketing. I enjoy turning an unfamiliar tool into something useful and finished.

My First Class Criminology degree from the University of Manchester and Distinction in Art & Design reflect both analytical and creative interests. I’m roughly halfway through Google’s Digital Marketing & E-commerce and Cybersecurity certificates on Coursera, studying in my own time. My hospitality leadership experience has also taught me how to train colleagues, coordinate teams and maintain standards under pressure.

I’d welcome the chance to discuss how I could help your photographers, videographers and social team turn real assets into more creative executions, with a clear review process and reusable production records.

Kind regards,
Ashia Sadler
ashiasadler@hotmail.co.uk